Having decided to take book promotion and marketing into my own hands, I have signed up to attend a book fair as an author.
If you have read my previous posts on the topic of marketing, then you will know that so far it has been somewhat underwhelming. My wife suggested a different approach, however, which involves me attending a book fair as an author! I do not know why I never thought of doing this myself. It seems … Continue reading Giving Marketing a Personal Touch
I knew there was a reason why I did not like marketing and nothing that has happened recently has changed my mind on that score.
I have been on Facebook for sometime now, so it seemed reasonable that I try their adverts to try and garner a greater interest in my books. I composed and advert with the intention of selling more copies of my epic fantasy, The Queen of the Mountain Kingdom. I dropped the price to $0.99. I set my budget to £20 and the advert to run over 4 days.
My marketing exercise has passed its expiration point. I had set it to run from 10 - 14 February. The point of the exercise was to broaden my readership by offering the book, The Devil Within Us, for free. I paid for a promotion run with Just Kindle Books and arranged for the book to be free to download on the dates specified above. I invested $48 in the scheme.
I certainly have not moved very quickly since I last wrote about marketing in September, Marketing, like all other oceans, is full of sharks. That was quite a negative experience. Thankfully, I opted to be cautious and invested no more of my money than I could afford to lose and, of course, lose it I did. … Continue reading A Marketing We will go – again!
Writing and everything associated with it is going to be at the forefront for me, but other creative projects are also in my future. Instead of bemoaning the current state of affairs in both the country and the larger world I am going to exploit the opportunities on offer.
Well, my first serious foray into book marketing did not go particularly well. I saw an offer on-line for a service that offered to promote my book by all the usual methods, reviews in line with the extant Amazon policy, mentions on Twitter, my book and my name given out to a MailChimp list of … Continue reading Marketing, like all other oceans, is full of sharks
As promised I have now immersed myself in the world of marketing. One of my first ideas was ROGOF! This superb and totally original idea is very simple: Review One and Get One Free! I have struggled to get the numbers for reviews of my books to equal the number of sales said books have … Continue reading ROGOF
As I come to the end of writing my latest novel I cannot help but return to the subject that I like least and yet what I was considering at the beginning of the year; marketing. As previously mentioned in earlier blogs, I have dabbled with marketing, but not enjoyed any great success. In fact, I cannot say that I particularly enjoyed the experience. It does seem, however, to be an absolutely necessary requirement in my ongoing quest for a greater readership and an increase in the awareness of my work.